CAPITAL ONE SAVOR CARD
we helped consumers SAVOR life MOMENTS and get 4% CASHBACK.
The strategy was to launch and position the new Savor card in the market ias the ultimate reward for those who cherish life's moments, whether savoring a Sunday brunch, enjoying sushi nights with friends downtown, or immersing themselves in music festivals. The fixed-category card's flagship product offers discerning customers an exceptional 4% cashback on dining, entertainment, and more. We focus on capturing the authentic, cherished moments when individuals pursue their passions and share genuine experiences with their loved ones.